Penguin Books Emotion by Design Greg Hoffman

Name: Penguin Books Emotion by Design Greg Hoffman
Brand: Penguin Books
SKU: 6197922
ISBN: 9781847943569

Penguin Books Emotion by Design Greg Hoffman

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Emotion by Design Hoffman, Greg

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Emotion by Design (Greg Hoffman)

How did Nike go from being a small sneaker brand to the world's most revered company? Why do its campaigns - from 'Just do ...

Emotion by Design (Greg Hoffman)

How did Nike go from being a small sneaker brand to the world's most revered company? Why do its campaigns - from 'Just do it' to the famous Nike swoosh - capture the imaginations of millions worldwide? And what can any founder or marketer learn from them? Greg Hoffman joined Nike as 22-year-old ...

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