Made to Stick (Dan Heath, Chip Heath)

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Made to Stick Chip Heath

Including case histories and anecdotes, this book shows, among other things, how one Australian scientist convinced the world he'd discovered the cause of stomach ulcers by drinking a glass filled wit

do 3 dní 1.99 € o obchode +420272049341 email

10.50 €

Do obchodu megaknihy.sk

Made to Stick (Dan Heath, Chip Heath)

What is that makes urban myths so persistent but many everyday truths so eminently forgettable? How do newspapers set about ...

Made to Stick (Dan Heath, Chip Heath)

What is that makes urban myths so persistent but many everyday truths so eminently forgettable? How do newspapers set about ensuring that their headlines make you want to read on? And why do we remember complicated stories but not complicated facts? In the course of over ten years of study, Chip ...

15 dni o obchode email

13.15 €

Do obchodu gorila.sk