Bantam Press Converted Neil Hoyne

Name: Bantam Press Converted Neil Hoyne
Brand: Bantam Press
SKU: 6097042
ISBN: 9780593420652

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Converted Hoyne, Neil

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When the world's biggest brands want to sharpen their digital marketing strategy, they call Neil Hoyne - Google's Chief ...

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When the world's biggest brands want to sharpen their digital marketing strategy, they call Neil Hoyne - Google's Chief Measurement Strategist and Senior Fellow at the Wharton School. In his first book, he offers a simple, research-backed playbook that anyone can use to find their best customers ...